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A STEP AHEAD: A look at how people, process and technology can future-proof your marketing team. In episode 2 of the series, leading behavioral psychologist talks to IBM about the psychology behind…
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A STEP AHEAD: A look at how people, process and technology can future-proof your marketing team. In episode 3 of the series, Burberry’s US Marketing Director speaks with IBM about his journey…
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A STEP AHEAD: A look at how people, process and technology can future-proof your marketing team. In episode 4 of the series, work management experts at IBM and Adobe share their own real insights,…
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A STEP AHEAD: A look at how people, process and technology can future-proof your marketing team. In the first episode of the series, we explore why brands need to think about reimagining how they…
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Let's create better client experiences! Marketing has been working
on a better recipe to understand our clients, create personalized
content in modern formats, and…
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How-to video that helps business partners make the best use of the IBM LinuxONE campaign in prospecting efforts for their LinuxONE based solutions
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Meet Arthur, the Chief Data Officer (CDO) of a retail company. Learn how Arthur uses IBM Cloud Paks to obtain better insights so he can improve his organization's digital business performance,…
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Tracey Gilbert, IBM Executive for Customer Transformation and Sophie Devonshire, CEO of The Marketing Society discuss the latest trends in Customer Experience.
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Industry experts at the IAA event talk about the transformation from selling cars to selling digital experiences. Hear how OEMs started in silos, but they are now feeling the pressure to move to from…
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O consumidor moderno espera personalização em todo o ciclo de vida do cliente. É nossa responsabilidade alinhar-nos com as expectativas em constante evolução e…
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El consumidor moderno espera personalización en todo el ciclo de vida del cliente. Es nuestra responsabilidad alinearnos con las expectativas en constante evolución y brindar la…
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Pfizer was developing one of the three vaccines now being used to rid the world of the Covid-19 pandemic. It needed the capability to deliver the vaccine that must stay at -112 degrees fahrenheit.…
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Developing AI programs to master board games drove progress in the field — including advances in techniques for search algorithms and evaluation functions. However, research in such…
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The Kenya Resilient Arid Lands Partnership for Integrated Development (Kenya RAPID) program brings together public and private institutions and communities with the goals of increasing access to…
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Talia Gershon, Director of Cloud Infrastructure Research for IBM Research, speaks on the false choice between agility and security for your organization. IBM Research is creating tools for the hybrid…
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IBM researchers are inventing what’s next in science and technology. Our goal is to catalyze and drive the advancements that shape our world.
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