Search for tag: "marketing"

Introducing the Partner Marketing Kits on IBM My Digital Marketing

IBM Business Partners can now plan, execute, and measure effective marketing all in one place, at no cost. Introducing the Partner Marketing Kits on IBM My Digital Marketing. Explore today

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The psychology behind motivation and professional fulfillment

A STEP AHEAD: A look at how people, process and technology can future-proof your marketing team. In episode 2 of the series, leading behavioral psychologist talks to IBM about the psychology behind…

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Building a culture that creates a high-performing marketing team

A STEP AHEAD: A look at how people, process and technology can future-proof your marketing team. In episode 3 of the series, Burberry’s US Marketing Director speaks with IBM about his journey…

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Implementing Adobe Workfront: Key insights from the experts

A STEP AHEAD: A look at how people, process and technology can future-proof your marketing team. In episode 4 of the series, work management experts at IBM and Adobe share their own real insights,…

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Enterprise work management: what it is and why it’s important

A STEP AHEAD: A look at how people, process and technology can future-proof your marketing team. In the first episode of the series, we explore why brands need to think about reimagining how they…

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Cooking With Marketing: A better recipe to deliver client value

Let's create better client experiences! Marketing has been working on a better recipe to understand our clients, create personalized content in modern formats, and…

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Enablement video for using the IBM LinuxONE My DM campaign

How-to video that helps business partners make the best use of the IBM LinuxONE campaign in prospecting efforts for their LinuxONE based solutions

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See how a Chief Data Officer benefits from a retail orchestration hub

Meet Arthur, the Chief Data Officer (CDO) of a retail company. Learn how Arthur uses IBM Cloud Paks to obtain better insights so he can improve his organization's digital business performance,…

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Transformação CX Inteligente com IBM e Adobe

O consumidor moderno espera personalização em todo o ciclo de vida do cliente. É nossa responsabilidade alinhar-nos com as expectativas em constante evolução e…

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Transformación inteligente de CX con IBM y Adobe

El consumidor moderno espera personalización en todo el ciclo de vida del cliente. Es nuestra responsabilidad alinearnos con las expectativas en constante evolución y brindar la…

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Pfizer discusses mission-critical SAP HANA on IBM Power Systems at Think 2021

Pfizer was developing one of the three vaccines now being used to rid the world of the Covid-19 pandemic. It needed the capability to deliver the vaccine that must stay at -112 degrees fahrenheit.…

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2021 PartnerWorld Program Announcement

IBM’s partner program continues to evolve to connect partners of all types and sizes to the technical, marketing, and selling resources you need to co-create, drive more wins, enter new…

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P-TECH Presents- A Day in the Life of a Marketing & Social Media Professional

In this session, learn the essentials of strategic and meaningful content creation and how you can start your communications and marketing journey today!

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IBM firm Ecx.io help improve online presence for Wienerberger with SAP & Adobe

Wienerberger AG is the world’s largest producer of bricks. The traditional company’s goal is to improve people’s quality of life with integrated clay solutions, services, and…

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IBM Hana on Power - Technical University Munich discuss SAP Innovation Award win

Timo Elliot, an Innovation Evangelist for SAP speaks with Professor Helmut Krcmar of Technical University Munich following their SAP Innovation Award triumph. TUM employed SAP Hana on IBM Power to…

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PayPal giving fund and IBM empower philanthropy with SAP S/4HANA Cloud

When its on-premises system could no longer keep up with growth, PayPal Giving Fund (PPGF) migrated its ERP platform to SAP S/4HANA® Cloud. Using a one-team, best practices approach, IBM and SAP…

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