Join IBM Consulting and Salesforce for a 45-minute discussion of The State of Salesforce’s four primary insights that help top performers in the automotive industry realize more value from the Salesforce platform. These companies take the following actions and ultimately achieve higher revenue per license:

• Deploy ethical generative AI that allows employees to focus on strategy and innovation
• Adopt Automotive Cloud as a central system of truth
• Integrate backend data into Salesforce to improve the customer experience
• Foster a change-ready culture that’s prepared to take advantage of the latest platform enhancements

Panelists
Luis Natal - Client Partner Automotive Industry - IBM ConsultingSyed Talha - Senior Director Business Strategy - Automotive Industry, Salesforce