Search for tag: "customer insight"

Zions Bancorporation improves customer service with IBM master data management

After a series of mergers and acquisitions, Zions Bancorporation sought a standardized, highly secure way to store and access a comprehensive view of its customers’ interactions with the bank.…

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Vaasan Oy uses IBM Analytics to analyze social media and customer behavior

Vaasan Oy, one of the leading bakery operators in Northern Europe, gains greater visibility into its data to help make better decisions. Read more: http://ibm.co/1JnMnB1 Jonas Hagner, Group IT…

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