Beiersdorf AG, a German personal care company based in Hamburg, manufacturing personal care products leverages IBM analytics solution to create a global IT environment that supports over 90 companies worldwide. Read more:http://ibm.co/1J5H2Bj Jens Grotheer, Manager Planning & Forecasting Finance Standardization & Transparency, Beiersdorf, explains "We can analyze the price development and expectations and if the expectation does not meet our target then we are able to change it and manage it".