AMC Networks is using IBM Analytics to understand viewing patterns across traditional and digital channels, making smarter scheduling and marketing decisions, and win new viewers and advertisers. Learn more:http://ibm.co/1PZuYTH

"An average television campaign puts on the air in excess of 2000 promos, its borderline impossible to manually achieve the best performance for those promos. But of course with business intelligence processing data, it is a natural task for us to do." Vitaly Tsivin, SVP Business Intelligence at AMC Networks states.

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IBM Client References:http://bit.ly/1hzYvlB
IBM Client References Mobile Site:http://ibm.co/18i16Mv